"It had a minuscule viewing screen, no color-adjustment features, and only the most rudimentary controls. It didn’t even have an optical zoom. But it was small (slightly bigger than a pack of smokes), inexpensive ($150, compared with $800 for a midpriced Sony), and so simple to operate—from recording to uploading—that pretty much anyone could figure it out in roughly 6.7 seconds. Within a few months, Pure Digital could barely keep up with orders."
— The Good Enough Revolution: When Cheap and Simple Is Just Fine : An article on Wired on the trend for cheap, convenient devices being preferred over their high-end brethren. Via @acharmercoiling.
